Episode 12: Surviving the Mock-Alypse, Change = Thrive, and Investing in Research and Innovation.

3 Strategies from Leaders that Thrived

  1. Surviving the Mock-Alypse

The predicted apocalypse during the lockdown was a fear tactic used to control people. The lockdowns were exaggerated and imposed unnecessary restrictions on personal freedoms. The fear of societal collapse and extreme measures were a way to manipulate public behavior and enforce compliance. The lockdowns caused more harm than good, leading to economic downturns, mental health issues, and loss of individual liberties. It is important to use your own mind to think and observe, maintaining vigilance against potential overreach. While the virus posed a real threat, the response was disproportionate and driven by ulterior motives.

Surviving as a small manufacturer requires critical thinking and action. Small manufacturers had to adapt quickly, innovate, and find new ways to sustain their businesses amidst the restrictions. This often involved reevaluating supply chains, exploring new markets, and implementing creative solutions to overcome the challenges posed by the lockdowns.

  1. Always keep the belief that you can thrive when things change.

As a small manufacturer, it’s crucial to maintain the belief that you can thrive even when things change. Adaptability and resilience are key to navigating the challenges that come with shifting market conditions, economic fluctuations, and unexpected disruptions. Embrace change as an opportunity for growth and innovation.

Critical thinking and proactive decision-making are essential. Evaluate your business processes, identify areas for improvement, and be open to new strategies. Diversifying your product offerings, exploring new markets, and leveraging technology can help you stay competitive. Building strong relationships with suppliers and customers also provides stability and support during uncertain times.

Investing in your team’s skills and fostering a culture of continuous learning will empower your workforce to adapt and excel. Stay informed about industry trends and be ready to pivot when necessary. Financial prudence, such as maintaining a healthy cash flow and having contingency plans, ensures you can weather economic downturns.

Above all, maintain a positive mindset and believe in your ability to overcome obstacles. Your resilience and determination will drive your success. By staying agile and embracing change, you can not only survive but thrive as a small manufacturer, turning challenges into opportunities for growth and prosperity.

  1. Investing in Research and Innovation

Investing in research and innovation is crucial for small manufacturers to thrive in challenging times. By dedicating resources to research, you can stay ahead of industry trends and anticipate market shifts. Innovation allows you to develop new products, improve existing ones, and streamline processes, making your business more efficient and competitive.

Research helps identify customer needs and preferences, enabling you to tailor your offerings to meet demand. It also uncovers potential areas for growth and diversification, reducing reliance on a single market or product line. Innovation fosters creativity and problem-solving, empowering your team to find unique solutions to challenges.

Moreover, investing in technology and automation can enhance productivity and reduce costs. Collaborating with research institutions or industry partners can provide valuable insights and access to cutting-edge developments. By prioritizing research and innovation, small manufacturers can adapt to changing conditions, seize new opportunities, and ensure long-term success and resilience.


As a reminder, this is where these comments originated.

Lockdown 2020

Just as the lockdown occurred in 2020, I reached out to leaders in my network and asked them several strategic questions.  I did this as a hedge against falling into the void for myself and possibly for them if it served that purpose.

The responses were obviously shaded with fear and concern, as well as toughmindedness that ended up enabling most of them to survive and even thrive during the lockdown.

How did you make it and thrive?

Then, when the dust seemed to settle in 2022, I went back to those same leaders and asked them how they survived the apocalypse.  The responses are a treasure chest of business counsel that stands the test of time in good times or bad.

The following are a few comments from these leaders after the apocalypse…which didn’t really happen, especially the way the media portrayed it.  The world did not end, but unfortunately there was plenty of collateral damage and lives lost.

Leave a Reply

Your email address will not be published. Required fields are marked *